Discover Jammu and Kashmir

Jammu and Kashmir

Jammu and Kashmir is a strategically significant union territory in northern India, known for its rich cultural heritage, diverse geography, and evolving business landscape. Formerly a state until 2019, it is now a union territory with Srinagar as its summer capital and Jammu as its winter capital. The region encompasses the fertile Kashmir Valley and the Jammu plains, serving as a vital link between northern India and neighboring countries. Its unique location, coupled with government initiatives, creates promising opportunities for investment and business growth.

Business Environment

The government of Jammu and Kashmir is actively fostering a business-friendly climate focused on sustainable development and entrepreneurship. Recent budget allocations emphasize agriculture modernization, tourism expansion, and infrastructure development. Efforts such as the Mission YUVA aim to create over 1.3 lakh enterprises and generate more than 4 lakh jobs within five years, supported by skill development and job fairs. The introduction of digital health services and free public transport for women further enhances the region’s socio-economic fabric.

Key Industries and Opportunities

• Agriculture and Horticulture: Expansion of two-crop patterns, horticulture, and allied sectors with substantial government funding to generate employment and boost productivity.

• Tourism and Hospitality: Development of new adventure destinations, winter sports hubs like Sonmarg, and eco-tourism initiatives, supported by a dedicated film policy to attract productions and global visitors.

• Wool and Leather Processing: Enhancing traditional industries with modern facilities to increase value addition and export potential.

• Industrial Estates: Establishment of 64 industrial estates providing infrastructure and incentives for startups and established businesses.

• Healthcare and Telemedicine: Expansion of medical infrastructure including AIIMS institutions, nursing colleges, and teleconsultation platforms to improve public health and create allied business prospects.

Trade and Investment Advantages

Jammu and Kashmir’s unique geographical position on key trade routes and its rich natural resources offer distinct advantages for businesses. The government’s focus on improving infrastructure, digital connectivity, and regulatory frameworks enhances the ease of doing business. Additionally, the promotion of products with Geographical Indications (GI) such as Pashmina supports local artisans and positions the territory as a hub for high-quality handicrafts and textiles in domestic and international markets.